Machine learning, which is a subset of artificial intelligence, has gradually, but firmly nonetheless, established itself as one of the most sought after technologies and resources in the world. Why? Simply because of the immense potential, it offers — from improving, say, healthcare, to how companies do business today. And in light of just how potent a resource it is, it wasn’t going to take it too long to make its way into one of the most popular and continually growing industries in the world at the moment: E-commerce.
As the world of e-commerce continues its evolution, it isn’t surprising to see that it has become such an integral part of our daily lives. And while that is undeniably terrific, especially considering the convenience it offers, this also means that companies operating in this space must now up the ante. For, not only is there a lot at stake, but the competition is growing too and that too relentlessly. The most effective way, then, is to create and deliver better customer experiences. But given how much customers have come to expect from such companies and how rapidly their tastes and preferences evolve, machine learning stands to help e-commerce companies more than ...
Read More on Datafloq
No comments:
Post a Comment