Friday, 5 June 2020

Big Data, Artificial Intelligence and Vending Machines: How Coca-Cola Continues to Assert Dominance

Prior to the coronavirus pandemic, the world was largely headed in the direction of automation and robotics. From dating apps, to robotic cooks in kitchens, to mechanised production lines in factories, human interactions were already becoming increasingly less important - but Covid-19 has only propelled us further into the world of automation. In the wake of Covid-19, the ‘new normal’ will involve continued social distancing and using technology instead of humans wherever possible, and so it is only natural to expect that big data applications will come to be increasingly relied upon. As strange as it may be, removing forms of person-to-person contact will be the priority in a post-Covid world.

Big data application on smart vending machines is one particular area where strong growth is expected over coming years, not only because of its impact in terms of efficiency and optimal product replenishment, but because it requires zero human to human contact or interaction - something people will be seeking for some time in the aftermath of this deadly pandemic.

Coca Cola was - not surprisingly, given its scale and capacity for innovation - the first to begin experimenting with artificial intelligence and big data to create smart vending machines that ...


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