Wednesday, 21 October 2020

'Genshin Impact' revenues soar as China gaming goes global

By Sam Nussey and Pei Li
TOKYO/HONG KONG (Reuters) - Free-to-play fantasy game "Genshin Impact" from Shanghai-based developer Mihoyo is proving a hit beyond its home market, raking in money with a controversial payment system and creating a potential breakout moment for China's gaming industry.
The game, available for mobile devices, PlayStation 4 and PC, has generated sales of $140 million on mobile alone since its launch at the end of September, data from analytics firm Sensor Tower shows, with Japan its biggest market after China.
The success of "Genshin Impact" reflects China's growing infiltration of Japan's mobile market, where titles from gaming giants Tencent Holdings and NetEase Inc jostle in the rankings of top-grossing titles.
The game has found a foothold by adopting the tropes of Japanese games, bearing a resemblance to ...


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