(Reuters) - KKR & Co Inc <KKR.N> has agreed to acquire 1-800 Contacts from investment firm AEA Investors LP, the online contact lens retailer announced on Wednesday, in a deal that a source said was worth more than $3 billion.
Buyout firm KKR, which is looking to cash in on growing demand for digital sellers, earlier this year bought a majority stake in Coty Inc's <COTY.N> professional and retail hair unit and Dutch vacation parks firm Roompot.
Like many e-commerce companies, the Draper, Utah-based 1-800 Contacts has seen its customer base and sales surge during the COVID-19 pandemic, as customers turned to its online services due to virus-led closure of brick-and-mortar stores.
In contrast, revenue at eyewear giant EssilorLuxottica <ESLX.PA> and U.S. optical store chain National Vision Holdings Inc <EYE.O> nearly halved in the second quarter.
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