Wednesday, 26 August 2020

Fitbit unveils stress-tracking smartwatch with Google deal pending

By Paresh Dave
OAKLAND, Calif. (Reuters) - Fitbit Inc <FIT.N> on Tuesday unveiled a fitness tracker and two smartwatches, including one that purports to help monitor users' stress levels, as the company's pending sale to Alphabet Inc's <GOOGL.O> Google remains mired in antitrust reviews globally.
The Fitbit Sense, priced at $329, replaces the Ionic as the 13-year-old company's most expensive smartwatch, excluding a limited edition model. It also is the first to measure electrodermal activity, or how well skin conducts electricity, which varies with sweating and can indicate stress. The feature is pending approval from health regulators.
Fitbit research scientist Samy Abdel-Ghaffar said a new stress score would help users decide whether to take on a fresh project or instead take a break, sleep early or meditate.
The company also announced the Versa ...


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