Augmented Reality Marketing: Amplifying Ways to Ace your Marketing Strategy in 2020

In today’s day and age, marketers have been trying to amplify their marketing strategies, when it comes to driving sales and enhancing brand value through different means of technology. Augmented Reality Marketing is an emerging trend in marketing and sales strategies, amplifying brands in providing unique customer experiences within the convenience of tapping into their mobile devices. In this digital age, consumers interact with brands through smartphones to make viable purchase decisions. In this consumer-driven marketing and sales process, AR marketing gives the brand wagon, a tool, in their armor for driving sales and enhancing brand value through mobile devices. Is Augmented Reality Marketing apt for all areas of Marketing?Who said AR Marketing is just limited to Social Media? Augmented Reality Marketing is going beyond the scope of social media. However, it places a huge impact on social media content consumed by millions of users on a daily basis. With the evolution of Facebook AR Studio and Snapchat feature, Shoppable AR, these social media apps have been creating interactive visual driven real-life experiences for marketers to promote their products and services in unique, exciting and engaging ...


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